Monday, January 27, 2014

The Benefits of Using Every Door Direct Mail

If you are looking at increasing your business outreach, there are many different options available to you. 

However, these different marketing platforms can often become incredibly expensive, and you never know if the individuals are even going to reach or view the content you send them.

Traditional forms of marketing include the utilization of print and video advertisements. These forms of advertisement often are rather expensive, not to mention you are never guaranteed who is going to view the content in the local area. 

Even if the newspaper reaches someone’s home, it doesn’t mean that it is going to actually be viewed, as the add in the paper might be in part of the material that the individuals just do not see. 

If you opt into television marketing, you have to hope the people actually see the commercials and watch the specific television station. This is never a guarantee and is something that you need to focus on in order to improve your outreach method.

This is all possible by printing Every Door Direct Mail postcards. This is an expensive advertisement method and is something that is going to help you grow your business and increase your overall outreach.

Every Door Direct Mail postcards allows you to create a simple, easy to read and follow mailing document. The EDDM postcard is sent to every house, residential facility and business address in a given area that you choose. This way, you can make sure your content is received by every individual, regardless of who they are or what they are looking to buy or sell. Every Door Direct Mail is ideal for real estate agents, pizza restaurants, local restaurants, lawyers, car dealerships, dentists, coffee shops, and more allowing the ability to easily promote a business, products, services, menus, and promotions.

Even if the individual later considers it junk mail, they are going to look it over, which is all you can ask. According to the USPS, 98% of people check their mail each day while around 77% go through their mail immediately after receiving it. 

Few other forms of marketing strategies ensure your content is actually viewed at all. With the print advertisements, the person might not turn to that section of the paper or they might just look past your advertisement in general. 

Even with an email marketing campaign, you send out an email full of information to a large number of accounts, there is a high chance these emails just make their way into the spam folder, which doesn’t do you any good at all. If not in the spam folder, most are deleted without even being viewed. 

Those are some reason why printing Every Door Direct Mail postcards is such a desirable option for your local business. You can make sure that everyone in the area sees the mailer and it is going to help you reach new individuals and bring in new customers, all without spending much money or time on the process. You’re able to send up to 5,000 EDDM postcards per day


Choose an experienced online printing company to get started and watch your business grow!

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